Reliance entered the Social Networking Spree – BigAdda.com

Reliance Entertainment, Indian business giant, made their first step into social networking . This could be one of the best example of business diversions we can ever see.
Reliance christened their social networking site as BigAdda.com. Currently its in Alpha. So people can register only through invitations.

You can see that within last few months there was a rapid increase in the number of social networking sites. The secret behind the success of social networking sites are very simple, the instinct of human being to make and maintain relationships. And of course, with the Web 2.0 revolution the internet became much more interactive, this could be another driving factor for social networking sites.

In spite of all these friendship across the countries and continents, I still doubt whether we are maintaining good relationships with one who is in the next door. At least do we know them???.